Like a good friend, great sales professionals continue their customer relationships long after the sale has closed. This is especially important when working in a Business to Business (B2B) software sales enironment.
To be successful in the channel a technology vendor needs to provide its channel partners with not only top-notch products, they must offer the “white-glove” treatment. […]
I don’t understand why, but far too many businesses fail to take into account the importance of relationships. Relationships with employees, vendors, customers, and others determine the success or failure of an organization.